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Are Your SEO Strategy and Web CMS in Perfect Harmony?
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12/15/2009
When: December 15, 2009
1:00pm - 2:00pm
Where: Webinar
Contact: Erin Quinn

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Are Your SEO Strategy and Web CMS in Perfect Harmony?

Learn why a failed marriage between the two can hamper the ability for search engines to find and understand your content.
While it's fairly common to view your SEO Strategy separately from the selection, implementation, and day-to-day management of your WCM, the fates of each should be inextricably tied together. Too often, changes made to a website through a web CMS don't take into account SEO must-dos like updates to the XML sitemap; the creation of 301 redirects when pages are re-named; and metadata management for new or changed content. To avoid bad SEO karma, your web CMS should take into account all potential technical considerations that could impact your website's optimization efforts.

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