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Is Perimeter Cooling Dead?
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8/19/2010
When: August 19, 2010
8:00am - 11:00am
Where: APC Demo Center
6380 W 54th Ave
Arvada, CO  80002
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PRESENTATION OVERVIEW:
Traditional data center "room" cooling is unable to accommodate the latest generation of high and variable density IT equipment resulting in cooling systems that are inefficient, unpredictable, and low in power density. To address these problems row-oriented and rack-oriented cooling architectures have been developed. This presentation will examine and contrast the 3 basic cooling approaches: room, row, and rack architectures. Each approach has an appropriate application but row-orientated cooling is emerging as the solution of choice for most next generation data centers. Next generation data centers demand the flexibility, predicability, scalability, reduced electrical power consumption, reduced TCO, and optimum availability that row and rack-oriented cooling architectures can provide. Additionally, the factors that gave rise to the establishment and use of the raised floor in the data center environment are presented. For many applications the use of the raised floor is no longer justified or desirable. To learn more on this topic, join us for breakfast and an educational presentation that examines "is perimeter cooling dead”?

PRESENTATION TOPIC HIGHLIGHTS:
-Discuss the following cooling approaches: room, row and rack-based cooling architectures.
-Comparison of cooling architectures: challenges in agility, availability, lifecycle costs, serviceability, and manageability
-Special issues: capacity utilization, humidification, electrical efficiency, water near IT equipment, location and redundancy.
-Elements of the raised floor and problems associated with using a raised floor.
-Hurdles to eliminating the raised floor
-Designing without a raised floor.

Attendees are invited to stay after the educational presentation to walk through a demonstration data center and experience InfraStruXure architecture from APC by Schneider Electric. All attendees are eligible for a free Critical Facility Energy Profile conducted at their own facility. For additional details on the CFEP offer and to RSVP for this event please contact Ryan Mordhorst at r.mordhorst@apcdistributors.com or 720-975-4253.

ABOUT THE GUEST SPEAKER:
Don Melchert has been working with critical facilities since 1992. He has lead the efficient build out of new data centers such as Sisters of Mercy hospitals and has managed critical facilities to include ConAgra Foods, Coca-Cola Enterprises and the Department of Education. For Schneider Electric, Don is now the primary instructor for Data Center University, bringing with him the knowledge and experience gained from assisting customers throughout North America become more self sufficient and energy conscious.

ABOUT THE SPONSORS:
Universal Networking Services, LLC (UNS, LLC) specializes in mission-critical power and cooling solutions for wiring closets, server rooms and data centers. UNS, LLC provides product acquisition, design/engineering, installation management and maintenance services. APC is considered a global leader in data center physical infrastructure (DCPI) solution, APC sets the standard in its industry for quality, innovation and support.

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